Bluesky lost? I’m all for corporate social media losing, but I think Bluesky has a bigger chance than Mastodon to become as big as Twitter at its peak, because of the money behind it. At least for the short/medium term. Long term, when Bluesky inevitably also falls due to enshittification or what not, Mastodon might win, unless it has splintered into a bunch of defederated clusters of drama at that point.
Personally I’ll never join another corporate social media platform ever again. But I’m in a miniscule minority.
There’s a for profit corporation behind it and they have investors. They’ll find a way when they decide they need ROI and increase profits. They still haven’t even disclosed how they’ll monetize the platform afaik so they’re just living off of investor capital thus far. First step of enshittification is when they monetize the platform. How it works when federated depends on how it’s designed (I have no idea), but what happens to the network if Bluesky Social PBC goes under?