It’s supposed to be reflected in the price to the consumer. That’s what’s supposed to cause the consumers to make less carbon-intensive choices.

For goods or services that don’t actually have any fossil carbon used, there probably should be a mechanism to call them out for misinformation.

Public mobile is Telus’s discount brand. They have service everywhere Telus does. The other major carriers have their own discount branded services. You don’t get much (or any) data, but it’s a lot cheaper.

Yeah, we could get a perfect score if we destroyed all the coastal rainforests and replaced them with bamboo plantations.