I really don’t understand why companies use these tactics. Makes me instantly hate them and leave their website/cancel purchase processes etc. never to return again unless it’s absolutely completely unavoidable. Rather pay a bit more than dealing with scummy/scammy businesses.
There’s one thing that’s preventing me from doing exactly that and that is, as a non-native English speaker with tinnitus, the constant struggle to find good subtitles that are properly synced. My lazy ass just wants to enjoy a movie at a normal volume without having to force myself to be super-focussed in order not to miss the whole goddamn plot of the movie.